Reward your members
Improve wellbeing
Create happier teams
About us
Founded in 2015, Gems Sampling set out to make product sampling more engaging and impactful for both consumers and brands.
We bring high-quality samples directly into gyms, creating moments of discovery that energise members, enhance their fitness experience, and introduce them to products that support their wellbeing goals. Whether it’s a refreshing hydration drink, a performance-boosting snack, or premium recovery essentials, our sampling experiences seamlessly integrate into gym routines, adding value to every workout.
By turning sampling into a hands-on experience, we help brands connect with active, health-conscious audiences while supporting member motivation and overall wellbeing.
Just some of our current gym partners














What can gym sampling for members achieve?
Improves communication
- Brings members together
- Creates conversations amongst gym goers, PTs and managers
- Promotes inclusivity
- Enhances gym-member relationships
- Encourages active listening
Boosts morale & communication
- Adds excitement to the gym routine
- Creates a sense of appreciation
- Improves perceptions of gym benefits
- Helps support well-being
- Encourages members to find small moments of self-care and joy
Rewards your employees
- Cost effective way of rewarding members & staff
- Helps recognise the efforts of your members
- Boosts membership retention
- Builds a fun and rewarding gym culture
- Drive positive behaviours
Free experiences & treats
- Get to try snacks, drinks and experiences from the World’s biggest brands
- Adds a welcome delight to the routine
- Creates lasting memories
- Improves gym-life balance
- Fosters a positive atmosphere
How it works for you



1. Register interest
Using the form accessible by the 'Sign-up' button below, let us know what type of gym you are and leave your details with us so we can get in contact with you with regards to the free sampling of products
2. Sign-up
Our team will get in touch with you to formally sign you up to our network, so you can be invited to receive the next free product sampling campaign we have!
3. Opt-in
If you are eligible to receive samples, we'll send you an email inviting you to 'opt-in' to the experiences you qualify for. If you opt-in, we'll get in touch with you to confirm the details and when you'll receive your delivery
4. Share the experience
Once you receive your delivery, make sure to create a great display with the products if you are receiving them on behalf of your members. Take some pictures of the experience happening, and make sure that everyone that tries a product fills out the feedback survey so we know what you thought of it. Simple!
Example Campaigns
Pumping iron with CLIF Builders
Fueling gym-goers with 500,000 Clif Builders Protein Bars, we delivered the perfect post-workout boost, reaching over 750 gyms nationwide.
Spanning the month of October, we strategically timed deliveries to ensure members could enjoy a high-protein snack when they needed it most – right after an intense workout.
With fitness enthusiasts opting in, gyms provided their communities with a convenient and delicious way to refuel, supporting their training goals with a satisfying protein-packed bar.
The response was overwhelmingly positive, with gym members loving the taste and appreciating the thoughtful addition to their fitness routine.


Fresh and vibrant workout gear
We helped gym-goers keep their workout gear fresh and vibrant with Colour Catcher, sending out 100,000 sample packs to gyms across London, Manchester, and Birmingham.
With fitness enthusiasts constantly washing their activewear, Colour Catcher provided a simple solution to prevent colour runs and keep their kit looking its best.
Gym members appreciated the practical and hassle-free laundry solution, making it easier to wash mixed colours with confidence—no more worries about dull or stained sportswear!
The response was fantastic, with members loving the convenience and effectiveness of Colour Catcher in their daily routines.


Hydration for the nation
We kept gym-goers hydrated and energized with Liquid IV, delivering 125,000 hydration sachets exclusively to Everlast and F45 gyms.
To maximize impact, each gym received branded display trays and posters, ensuring Liquid IV stayed top of mind as members powered through their workouts.
With fitness enthusiasts always looking for smarter hydration solutions, the activation provided an easy and effective way to replenish electrolytes and stay at their best.
The response was fantastic, with gym members appreciating the added boost and the convenience of grabbing a sachet post-workout.


Just some of our brand partners













Ambassador Awards Scheme
Each month we reward the very best Gems Ambassadors in our network with a selection of prizes, whether that’s a hamper for you and your colleagues to enjoy, or vouchers to spend at your favourite shop…
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