ROS
Analysis
Understand ROI with post-campaign Rate of Sale analysis,
proving impact and guiding future strategy
Eliminate the complexity of analysing rate of sale after sampling. Our team of experienced data analysts will thoroughly examine the data to assess the impact of sampling across cities, regions, and stores. We provide clear insights that demonstrate campaign success, giving you confidence in the results.
How it works
Supported Stores
After each campaign, we analyse sales data provided by your stockists to measure the impact on targeted stores. Our team of data analysts compare pre-trial and post-trial sales, identifying trends across regions, cities, and individual locations. By providing a clear breakdown of the percentage difference and uplift between targeted and non-targeted stores, we offer valuable insights and proof of how sampling influences purchasing behaviour.
This data can be leveraged to guide future sampling and advertising campaigns, ensuring a highly targeted approach toward consumers most likely to purchase your product. Additionally, it serves as compelling evidence for brands during product reviews or retailer negotiations, demonstrating strong consumer demand and supporting efforts to secure new listings.
Gems Post-Trial AI
With over a decade of experience collecting campaign feedback, sales data, and follow-up surveys, we have developed a comprehensive dataset across various product categories. This enables us to conduct detailed analyses on consumer behaviour, estimating how many individuals are likely to try your product and proceed to purchase after sampling – using insights derived solely from your campaign’s survey data. Powered by innovative AI technology, made possible by Gems.
Brands have successfully utilised this approach to validate their product concept and consumer demand, equipping them with actionable data to present to retailers and secure product listings..
Brands who we've helped achieve
real results with sampling rate of sale analysis
Want to find out more? Book a call in with our sales team
More Key Features
Our brand partners
