Experiential
Marketing
Engage consumers through immersive experiential sampling and get your products into their hands in a memorable way
Our experiential and event marketing activations immerse consumers in your brand, creating meaningful, hands-on interactions that leave a lasting impression. By engaging the right audience at key moments, we ensure your product is not just seen but truly experienced, fostering authentic connections and driving brand loyalty.
In a crowded market, experiential sampling is key to driving brand awareness and consumer engagement. Our tailored approach ensures your product isn’t just seen but experienced, creating memorable moments that leave a lasting impact. From festivals and major sporting events to high-footfall areas like train stations, we connect brands with consumers at the right time and place.
We provide passionate, professional staff to represent your brand—distributing products, engaging with consumers, and creating genuine interactions.
To elevate your presence, we also design, produce, and deliver branded elements such as sampling bins, A-boards, uniforms, and signage, ensuring every campaign is visually impactful and on-brand.
Using innovative store-mapping tech, we direct consumers to their nearest stockist, while inserts and visuals reinforce key messages. Post-trial, we gather real-time insights via bespoke surveys, helping you refine future activity and maximise ROI.
Our experiential sampling strategies build lasting connections, drive conversions, and turn trial into brand loyalty.
Campaign Management
We'll plan, execute, and report on your sampling campaign, ensuring every detail is covered
Exclusive Events
With 100s of events & festivals on our roster, there's one that will be a perfect fit for you
Endlessly Customisable
Powerful visuals, display units and everything in-between, let your brand take centre stage
Brand Ambassadors
Our passionate staff ensure an engaging experience for consumers, guaranteed
Event Sampling
Reaching diverse, high-impact audiences through experiential sampling at major events like Wimbledon, Boston Marathon and Park Run is simple with our approach. We don’t just hand out products – we deliver tailored, insight-led campaigns that place your brand directly into the hands of engaged consumers, right when it matters most.
From health-conscious runners to premium lifestyle seekers and international sports fans, our event sampling unlocks new audiences, boosts visibility, and captures real-time feedback. And just like always, we take care of it all – from strategy and staffing to print, logistics, and live reporting – making event activation effortless and effective.
Festival Sampling
Festival sampling is all about fun, freedom, and unforgettable moments – and we make sure your brand is right at the heart of it. From foodie-focused gatherings like The Big Feastival to cultural icons like New Orleans Mardi Gras, we build immersive experiences that seamlessly blend into the energy of the event, creating authentic, positive connections with thousands of relaxed, open-minded attendees.
Whether it’s a stand-alone pop-up or roaming teams engaging the crowd, we tailor each activation to reflect your brand’s personality and goals. As always, we handle every detail – from concept to delivery – so you can maximise impact, gather valuable insights, and leave a lasting impression long after the music stops.
Guerrilla Sampling
Guerrilla sampling in high-footfall locations like train stations gets your brand directly into the hands of thousands—fast. With commuters, travellers, and city-goers constantly on the move, these dynamic spaces are ideal for bold, high-volume product drops that feel spontaneous, relevant, and unmissable.
Whether it’s a quick snack for the journey or a morning pick-me-up, we turn everyday routines into impactful brand moments. Our agile approach covers everything from peak-time planning to eye-catching branded setups and trained staff—executing fast-paced activations that deliver real-time results.
We make your brand stand out in the rush, drive trial at scale, and create genuine engagement—right where it counts.
Just some of the events we've impacted...
With millions of potential customers ready to be reached
what are you waiting for?
Case studies
Our brand partners
Standout experiential marketing
Creating an immersive and engaging experience for experiential marketing events is effortless with our effective approach. It’s more than just distributing free products; we design targeted strategies to connect with your audience at festivals, sporting events, and high-traffic locations, creating meaningful brand interactions that drive measurable results and provide valuable feedback.
The best part? We handle everything – from planning and logistics to asset creation, printing, and full campaign management – so you can focus on what matters most: seeing the results.
Tracked performance & reporting
Often the unsung hero until it’s time to review the results of your experiential marketing campaign, our reporting tools offer deeper insights into where your samples have been delivered, audience demographics, and psychographic profiling. We provide pictures of the sampling in action, alongside detailed analysis that offers meaningful insights for better-informed decision-making. Our online platform lets you access survey results in real-time, with built-in analytics to help you track the performance of your campaign, ensuring you have all the data you need to optimize your strategy
Clear path to purchase
Using our innovative store-mapping software, you can target key event locations, festivals, and high-traffic areas near your retailers or stockists, ensuring all consumers who receive a sample have an easy path to purchase. We help drive consumers to buy either online or in-store by offering geo-located, step-by-step directions to nearby stockists, supported by tailored communications and a branded microsite.
Aligning your experiential marketing activation with an in-store offer or including a money-off coupon with your sample can further incentivise purchases and boost conversions
Ambient & chilled
Whether you have a refreshing drink best served ice-cold, products requiring temperature-controlled management, or frozen treats, our experiential sampling solutions are designed to meet a wide range of product types and requirements.
Got short-dated stock? No problem! Our ultra-fast turnaround ensures that products nearing their best-before dates are put to good use quickly and efficiently.
