Home Sampling
Engage your audience in comfort of their homes.
We have a variety of home sampling solutions for every brand, with highly scalable and cost-effective solutions for ambient, chilled and frozen products with the opportunity to segment by time of day, cuisine, type of consumer, delivery type and location to maximise the impact on your audience. Find out how samples at home can help your brand.
Online sampling
Activate your online audience with Sampl for personalised, one-to-one home sampling experience that generates lasting engagement, first party data and product reviews at scale.
Restaurant deliveries
A highly scalable and cost-effective solution for ambient, chilled and frozen products, your samples are delivered straight to the door of your target consumer, alongside their favourite takeaway.
Subscription boxes
Surprise and delight your audience with your sample as they unbox their favourite subscription box delivery. Whether it’s pairing your product with a relevant recipe, providing a tasty snack or alcoholic beverage to unwind at the end of the day, you can drive trial amongst this premium ABC1 audience in the comfort of their own homes.
Case studies
Standout home sampling
Create an engaging home sampling experience like no other, whether you activate directly through personalised, direct-to-home deliveries; through scalable, restaurant drops or surprise and delight your target audience as part of their favourite subscription box. We’ve got the home sampling mechanic for you.
Tracked performance & reporting
Often the unsung hero until it’s time to review the results of your home sampling campaign, our reporting tools provide greater visibility on where your samples have been delivered, audience demographic and psychographic profiling, pictures of the sampling in action, topped off by detailed survey analysis providing you with meaningful insight for better-informed decision making. Our online platform lets you access survey results in real-time, with built-in analytics to help you track the performance of your home sampling campaign.
Clear path to purchase
Using our innovative store-mapping software, you can target consumers that are only within a short distance of your retailers; ensuring all consumers who receive a sample have a simple journey to store and can easily build your product into their future routines. Through supporting communications and branded microsite, you can drive consumers to purchase either online, or through providing step-by-step personalised, geo-located directions to retailers.
Aligning your home samples activation with an in-store offer or accompanying your sample with a money-off coupon can be used to further incentivise purchase.
Ambient, chilled & frozen
Whether you’ve got a refreshing drink best served ice-cold, dairy that needs end-to-end chilled management, or a frozen yoghurt, our home sampling solutions cater for most product types and requirements.
Short-dated stock? No problem, our ultra-fast turnaround means you can put products fast approaching their best-before dates to good use!
